Membership Director
Lake of Isles
Property Description:
Lake of Isles, a 36-hole Rees Jones-designed golf club located in North Stonington, Connecticut, opened in May 2005. Owned by the Mashantucket Pequot Tribal Nation and located across the street from Foxwoods Resort Casino, the two courses wind their way through 900 acres of wooded Connecticut countryside and around a 90-acre lake. Managed by KemperSports, known for their outstanding upscale golf course management, development and marketing, Lake of Isles offers the ultimate golf experience. In addition to superior service and impeccable course conditions, amenities include a 50,000 sq. ft. clubhouse, a state-of-the-art indoor and outdoor practice facility.
Position Summary:
Develops and implements programs, projects and activities designed to increase and retain membership in the club. Represents the club in its relationships with numerous external constituencies.
Essential Duties and Responsibilities:
- Plan and implement strategies to meet club membership goals.
- Select and canvass various markets for qualified individuals.
- Utilize telemarketing efforts to prospect for potential members from active member referrals and leads from staff, catering, newspaper articles, lists, publications, etc.
- Develop and maintain a perpetual member invitee roster.
- Promote club activities using table tents, newsletters, direct mail flyers and other means.
- Organize and conduct prospective member functions.
- Conduct tours for prospective members.
- Organize the production of membership kits for sales calls, blitzes and direct mail.
- Develop procedures for processing prospective members’ applications. Monitor implementation to ensure they are consistently followed.
- Process all requests for membership. Assist prospective members in fulfilling application requirements.
- Develop and conduct orientation program for new members.
- Coordinate the development of social activities/calendar for the club. Track the success (performance) of all membership activities.
- Research the need for on-going sales promotions regarding demographics, market segmentation data, etc.
- Maintain the club’s data base (membership register) of members’ files.
- Process member registrations, develop reports and undertake special projects as applicable if membership retention problems arise.
- Assess the need for and make recommendations regarding membership classifications to help ensure that the needs of a changing market are met.
- Personally meet each club member and instill confidence that the club is operated in the best interests of the membership.
- Serve on applicable club committees to assure that members’ interests are addressed.
- Provide sales training for applicable staff members.
- Assure the efficient and timely submission of all required reports.
- Perform other duties as appropriate.
Qualifications:
- College degree preferred.
- 4 years applicable sales and marketing experience, preferably in a private club environment.
- Demonstrated quality written, verbal, and interpersonal communication skills.
- Ability to analyze and solve problems; efficiently handle multiple duties under pressure with minimal supervision; work flexible hours as required including nights/weekends.
- Positive attitude, professional manner and appearance in all situations.
Classification:
Full-time, Non-Seasonal, Salaried, Exempt
KemperSports Management is an Equal Opportunity Employer