Membership Director
Cedar Point Club
Property Description:
The crown jewel of the club is the 18-hole championship golf course, renovated in 2004. The course is immaculately maintained with greens that are fast and true. Well-groomed bunkers and attractive landscaping reflect the conscientiousness of the caretakers. The golf course is challenging and presents plenty of temptations to the more polished golfer. A first class 9-hole par 3 course presents some of the most spectacular vistas in the entire Tidewater area. Other diversions at the club include a driving range, putting and chipping greens, swimming pool (seasonal), croquet court, and a complete tennis center with both indoor and outdoor courts. Both the golfing and tennis centers are staffed with certified professionals and include well stocked pro shops. The Cedar Point clubhouse offers a casual dining room and private dining room; both with panoramic views of the water. Additionally, the facility contains private meeting rooms, an art gallery, locker rooms, and the golfing center. An outdoor terrace is a nice area to relax and mingle with friends after any activity. Weekly events keep the clubhouse alive with members and their guests.
Position Summary:
Develops and implements programs, projects and activities designed to increase and retain membership in the club. Represents the club in its relationships with numerous external constituencies.
Essential Duties and Responsibilities:
- Plan and implement strategies to meet club membership goals.
- Select and canvass various markets for qualified individuals.
- Utilize telemarketing efforts to prospect for potential members from active member referrals and leads from staff, catering, newspaper articles, lists, publications, etc.
- Develop and maintain a perpetual member invitee roster.
- Promote club activities using table tents, newsletters, direct mail flyers and other means.
- Organize and conduct prospective member functions.
- Conduct tours for prospective members.
- Organize the production of membership kits for sales calls, blitzes and direct mail.
- Develop procedures for processing prospective members’ applications. Monitor implementation to ensure they are consistently followed.
- Process all requests for membership. Assist prospective members in fulfilling application requirements.
- Develop and conduct orientation program for new members.
- Coordinate the development of social activities/calendar for the club. Track the success (performance) of all membership activities.
- Research the need for on-going sales promotions regarding demographics, market segmentation data, etc.
- Maintain the club’s data base (membership register) of members’ files.
- Process member registrations, develop reports and undertake special projects as applicable if membership retention problems arise.
- Assess the need for and make recommendations regarding membership classifications to help ensure that the needs of a changing market are met.
- Personally meet each club member and instill confidence that the club is operated in the best interests of the membership.
- Serve on applicable club committees to assure that members’ interests are addressed.
- Provide sales training for applicable staff members.
- Assure the efficient and timely submission of all required reports.
- Perform other duties as appropriate.
Qualifications:
- College degree preferred.
- 2 years applicable sales and marketing experience, preferably in a private club environment.
- Demonstrated quality written, verbal, and interpersonal communication skills.
- Ability to analyze and solve problems; efficiently handle multiple duties under pressure with minimal supervision; work flexible hours as required including nights/weekends.
- Positive attitude, professional manner and appearance in all situations.
Classification:
Full-time, Salaried, Exempt
KemperSports Management is an Equal Opportunity Employer